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Identity, image, impression: corporate self-presentation and public reactions.

Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Chapter

Original languageEnglish
Title of host publicationHandbook of Communication in the Public Sphere
EditorsRuth Wodak, Veronika Koller
Place of PublicationBerlin
Publisherde Gruyter
Pages155-180
Number of pages26
ISBN (Print)978-3-11-018832-5
Publication statusPublished - 2008

Publication series

NameHandbooks of Applied Linguistics
Publisherde Gruyter

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